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About the Awards

The Sanlam Group Awards for Excellence in Financial Journalism have been recognising exceptional financial journalism in Africa since 1974.

The awards are open to all African journalists in print, online, radio and TV media who are based in Africa, working in an African news organisation, and publish or broadcast their journalism on the continent.

In 2022-2023 the awards introduced Santam as a co-sponsor and a new category on Environment, Social, and Governance [ESG]. The introduction of the ESG category recognises the rise to global prominence of sustainability issues, particularly corporate governance, investment decision-making, government policy as well as extreme weather conditions having a significant impact on society and business.

The African Growth Story category, introduced in 2013, recognizes exceptional business journalism focusing on the growth of the continent in terms of investment, infrastructure development, economic progress, and related topics. Stories should reflect a Pan African outlook and regional integration theme.

An independent panel of judges selects the winners. The panel comprises retired business editors, media trainers, academics in journalism, and economists. Selecting the winning entries is based on criteria including news value, impact, rigour in reporting, analytical value, originality, integrity, demonstration of specialist knowledge on the subject matter and storytelling.

Awards Categories

The competition comprises eight category prizes and three top awards, presented as follows:

Category Awards:

  • Business and Companies
  • Economy
  • Financial Markets
  • Consumer Financial Education
  • The African Growth Story
  • Environmental, Social, and Governance. ESG has two subcategories which are as follows:
    • Business and the Environment – i.e. impact of business practices, transactions, etc. on the environment in terms of sustainability issues
    • Business and Society – i.e. impact of business practices, transactions etc. om society/communities in the terms of sustainability issues
  • Broadcast: Radio/Audio/Podcasting (in financial news reporting)
  • Broadcast: Television/Video (in financial news reporting)

Top Awards:

  • Best Newcomer
  • Lifetime Achievement
  • Financial Journalist of the Year

Top awards winners are selected through a rigorous nomination and evaluation process, at the discretion of the independent judging panel.

Each category winner receives R 30 000 prize money. The Best Newcomer winner receives R25 000. The overall winner – Financial Journalist of the Year – receives R 40 000.

All winners receive a certificate of recognition.

For detailed information about the categories and criteria, visit the categories page.


Aggie Asiimwe Konde

Chartered Marketer CIM Fellow and ESG advisor (Uganda)


Freddie Rayborn Bulley

Financial journalism trainer (Ghana)


Angela Agoawike

Media Practitioner (Nigeria)


Charles Naude

Retired editor (South Africa)


Emily May Brown

Media studies academic (Namibia)


Nixon Kariithi

Convener of the judging panel
Sanlam Group financial journalism awards (Kenya)


Musa Zondi

Communications Consultant / Freelance Business Writer (South Africa)


Tom Indimuli

Communications consultant (Kenya)


Ulrich Joubert

Independent Economist (South Africa)


Ylva Rodny-Gumede

Media Studies and International Relations Academic (South Africa)

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