As part of a Sanlam National Savings Month experiment, we challenged celebrities Pearl Thusi and Cassper Nyovest to twist their VIP lifestyles. They traded evident spending for noticeable saving to encourage South Africans to live within their means, proving you can bring it without breaking the bank!
How we see others spending can affect how we save. We are bombarded with images of conspicuous spending daily. The truth is, few of us can afford the glamorous lifestyles full of stylish swag we see projected in every newspaper, magazine, social feed and movie. But we still try. If we live beyond our means, we’ll never have enough money to really afford the lifestyle we aspire to. As Wealthsmiths™ we believe that it’s important to make saving a priority so you can turn your income into sustainable wealth. After all, it's not what you have, it's what you do with it that counts.
Watch the documentary to see how things went down or visit our blog to learn more about the psychology behind #ConspicuousSpending.
Hip hop heavyweight, Cassper Nyovest, knows all that glitters isn't gold. Behind the Bentley, the Rolex and the street swag is a long journey paved with hard work and dedication. The message of his new track “Mr Madumane (Big $pendah)” is that money doesn’t define you, you define you. Take a look at the music video below.
Presenter, model, actress and MC. Pearl Thusi's a dedicated career woman who balances demanding schedules with 4 hours sleep. Beyond the fab outfits and perfect pouts is a single mum who’s driven and devoted. She doesn’t rely on money to show that she’s got what it takes to be successful. To prove this, she shocked the fashion world by appearing on the front page of the iconic Cosmo magazine in a hessian sack.
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Need help optimising your savings? Contact your Sanlam financial adviser or broker, call 087 350 9075 or visit Sanlam BlueStar to find an adviser near you.